Tom Jaenicke
Tom Jaenicke is known as “the propane guy” and works as an adviser and strategist to the energy industry. Check out his work at atomiksolutions.com. Tom is a propane industry veteran of several decades and can be reached at tom@atomikenergysolutions.com or by calling 810-252-7855.
Posts by Tom Jaenicke
Homebuyers will ask why they should add propane if their homes are already wired solely to use electricity. Propane marketers need to be ready to respond. Read more»
Tom Jaenicke argues that the propane industry needs more tools to market the future of propane and to preserve energy choice. Read more»
Here is how to get involved with the environmental campaign from the Propane Education & Research Council to benefit your propane business. Read more»
According to Tom Jaenicke, the propane industry needs to work on recruiting and hiring employees who are seeking a career. Read more»
Advertising the reality that propane offers – cost savings, dependability and clean energy – is in a retailer’s best interest. Read more»
In the time of climate activism, there are several steps propane retailers can take to promote propane as a clean-energy solution. Read more»
Branding in the propane business is often overlooked, but research shows that the consistent presentation of a brand can increase revenue by 23 percent. Read more»
Renewable propane gas is becoming increasingly available in several parts of the country, and efforts are underway to bring it much deeper into the renewable energy marketplace. Read more»
While some priorities have shifted over the years, here are the longstanding advantages of propane that realtors need to hear more about. Read more»
As consumers emerge from the pandemic world in which they have lived for the past several months, many of their buying habits and expectations of doing business have changed. Read more»
