Anova launches mobile app

Anova launched a new mobile app that provides customers with on-demand tank level information and access to delivery and service requests. The new app, Anova Connect, includes the Anova Mobile Marketer for audience segmentation and event-based marketing, creating multiple campaigns for personalized end-consumer. The data-driven campaigns can also inform consumers on their carbon emissions impact. The company says propane retailers can integrate the app with their existing tank monitoring operation. With Anova Connect, they can engage customers digitally using targeted, personalized, data-driven campaigns.

Image: Anova