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About Tom Jaenicke

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Posts by Tom Jaenicke

Considering indoor air quality when cooking Posted on 28 Apr 2022 in the Blue Flame Blog & Current Issue & From the Magazine categories.

Gas ban bureaucrats ignore issues with electric stoves and would have consumers believe that indoor air quality is compromised when cooking with propane. Read more»

Higher energy prices hurt us all Posted on 22 Feb 2022 in the Blue Flame Blog & Current Issue & Featured & From the Magazine categories.

Tom Jaenicke suggests propane retailers let their customers know that they share the pain of higher energy prices caused by inflation. Read more»

‘Stretch codes’ threaten energy choice Posted on 04 Jan 2022 in the Current Issue & Featured & From the Magazine categories.

Homebuyers will ask why they should add propane if their homes are already wired solely to use electricity. Propane marketers need to be ready to respond. Read more»

Preserving energy choice Posted on 21 Oct 2021 in the Blue Flame Blog & Current Issue & From the Magazine categories.

Tom Jaenicke argues that the propane industry needs more tools to market the future of propane and to preserve energy choice. Read more»

Own the environmental campaign Posted on 26 Aug 2021 in the Blue Flame Blog & Current Issue & From the Magazine categories.

Here is how to get involved with the environmental campaign from the Propane Education & Research Council to benefit your propane business. Read more»

Propane industry positions to recruit for the long term Posted on 19 Aug 2021 in the Blue Flame Blog & From the Magazine categories.

According to Tom Jaenicke, the propane industry needs to work on recruiting and hiring employees who are seeking a career. Read more»

Propane customers’ user experience builds industry image Posted on 13 Apr 2021 in the Current Issue & Featured & From the Magazine categories.

Advertising the reality that propane offers – cost savings, dependability and clean energy – is in a retailer’s best interest. Read more»

Promoting propane’s place in a clean-energy future Posted on 04 Mar 2021 in the Blue Flame Blog & Current Issue & From the Magazine categories.

In the time of climate activism, there are several steps propane retailers can take to promote propane as a clean-energy solution. Read more»

A successful brand strategy can help increase revenue Posted on 31 Dec 2020 in the Blue Flame Blog & Current Issue & From the Magazine categories.

Branding in the propane business is often overlooked, but research shows that the consistent presentation of a brand can increase revenue by 23 percent. Read more»

Integrating propane into the renewable energy marketplace Posted on 19 Nov 2020 in the Blue Flame Blog & Current Issue & From the Magazine categories.

Renewable propane gas is becoming increasingly available in several parts of the country, and efforts are underway to bring it much deeper into the renewable energy marketplace. Read more»