Take control of your messages to improve perceptions of propane
September 3, 2013 By Brian Richesson
Propane and popular culture haven’t exactly had a smooth marriage.
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Propane and popular culture haven’t exactly had a smooth marriage.
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Joe Rose was called to testify before a New York state agency in November 2011 about the need for Inergy’s proposed propane storage project in New York.
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A Propane Education & Research Council campaign focuses on bobtail rollover prevention.
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Split seconds. That’s all it takes for a propane bobtail to veer slightly off the road and past the point of no return.
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The black-and-white lines of the PropaneKids.com coloring book page look simple enough. Behind those uncomplicated images, however, lies a savvy marketing strategy that could draw new and future customers and position propane marketers as safe, dependable and community-friendly businesses.
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Arecent study of the major causes and costs of workplace injuries and illnesses in the propane industry found the industry to be slightly better on average than other industries as a whole.
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The propane industry has three new powerful tools to communicate important safety information to its customers that demonstrate the industry’s serious commitment to the safety and well being of propane consumers. The new materials are the first in a series of new consumer safety education tools from the Propane Education & Research Council (PERC), since they purchased the Certified Employee Training Program (CETP), GAS Check and other safety products from the National Propane Gas Association (NPGA) in 2002.
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