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TAG: marketing

Tom Jaenicke

Preserving energy choice

October 21, 2021 By

Tom Jaenicke argues that the propane industry needs more tools to market the future of propane and to preserve energy choice.

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This article is tagged with , , , , , and posted in Blue Flame Blog, Current Issue, From the Magazine
Tom Jaenicke

Propane industry positions to recruit for the long term

August 19, 2021 By

According to Tom Jaenicke, the propane industry needs to work on recruiting and hiring employees who are seeking a career.

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This article is tagged with , , , , , , , and posted in Blue Flame Blog, From the Magazine
Erin Hatcher

New head of communications joins PERC

August 13, 2020 By

The Propane Education & Research Council hired Erin Hatcher as senior vice president in charge of communications and marketing.

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This article is tagged with , , , , , , and posted in News
Photo: tttuna/E+/Getty Images

Consult these resources for independent marketers

August 13, 2020 By

Randy Doyle offers five ways owners of small, independent propane businesses can overcome their complex challenges.

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This article is tagged with , , , , , , , and posted in Blue Flame Blog, Current Issue
Photo: tttuna/E+/Getty Images

Warm Thoughts Communications

February 10, 2020 By

For more than 25 years, Warm Thoughts has brought cutting-edge strategies and performance-based marketing and sales solutions to…

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This article is tagged with , , , , , , , , and posted in Southeastern Showcase
The train is built mostly out of repurposed propane supplies and equipment. Photo courtesy of Robert Coffman

LPG Spotlight: Appalachian Propane

December 30, 2019 By

Learn how a unique branding project puts a West Virginia marketer on track to draw a crowd from far and wide to its operation.

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This article is tagged with , , , , , and posted in Current Issue, Featured
It's time to take your fillings digital. Photo: Rawpixel/iStock/Getty Images Plus/Getty Images

How to up your digital marketing game

October 22, 2019 By

Investments in digital marketing can help save money in other areas of the business and convert more customers to your operation.

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This article is tagged with , , , , , and posted in Current Issue, Featured
Photo: tttuna/E+/Getty Images

The importance of digital marketing for propane retailers

March 31, 2019 By

The Propane Education & Research Council’s (PERC) Bridget Kidd discusses the importance of having a digital marketing strategy,…

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This article is tagged with , , , , , , , , , and posted in Featured Video
Image: iStock.com/GaudiLab, Joe McCarthy

How to affordably integrate video into your marketing arsenal

March 12, 2019 By

Whether it be a behind-the-scenes look, company update or ride-along, there are many ways you can afford integrating video into your marketing plan.

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This article is tagged with , , , , and posted in Blue Flame Blog
Missouri marketing campaign showcases the benefits of a propane lifestyle. Photo courtesy of Callis Integrated Marketing

A Missouri welcome through propane marketing campaign

October 11, 2018 By

New state marketing campaign showcases the benefits of a propane lifestyle.

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This article is tagged with , , , , , , , and posted in Blue Flame Blog
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