Photo: Propane Education & Research Council

Show your local farmers the value of using propane

June 24, 2015 By Tom Jaenicke and LP Gas

Farmers were some of the first propane customers more than 100 years ago when cooking with propane started…

This article is tagged with agriculture, ATomiK Creative Solutions, Cinch Munson, marketing, Marketing Mix, PERC, propane, Propane Education & Research Council (PERC), propane farm incentive program, tom jaenicke, U.S. Department of Agriculture (USDA) and posted in Current Issue, Featured

Marketers should encourage propane efficiency upgrades

April 30, 2015 By Tom Jaenicke and LP Gas

Sweeping efficiency changes that affect the entire water heater industry took effect April 16. The 2015 Department of Energy…

This article is tagged with ATomiK Creative Solutions, Department of Energy (DOE), marketing, Marketing Mix, tom jaenicke, water heaters and posted in Current Issue

New Autogas Pavilion part of expanded educational program in Atlanta

March 9, 2015 By Tom Jaenicke and LP Gas

The Southeastern Convention & International Propane Expo on April 11-13 will be held at the Georgia World Congress…

This article is tagged with ATomiK Creative Solutions, autogas, marketing, Marketing Mix, National Propane Gas Association (NPGA), PERC, Propane Education & Research Council (PERC), Southeastern Convention & International Propane Expo, tom jaenicke, Warm Thoughts Communications and posted in Current Issue, Events

Water Heater Photo courtesy of Navien Inc.

What new energy efficiency regulations mean for propane marketers

March 6, 2015 By Brian Richesson

New federal standards designed to boost the energy efficiency of water heaters take effect in April and have…

This article is tagged with ATomiK Creative Solutions, Brian Richesson, Department of Energy (DOE), energy efficiency, heating, Navien, Newport Partners, PERC, Propane Education & Research Council (PERC), Rinnai, tom jaenicke, U.S. Energy Information Administration (EIA), water heaters and posted in Current Issue, Featured

Wind-generated electricity faces headwinds from homeowners

December 18, 2014 By Tom Jaenicke and LP Gas

The propane industry has had decades of experience in dealing with the “Not in my backyard” battle cry…

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The value of your business is the result of your own actions

October 19, 2014 By Tom Jaenicke and LP Gas

The phrase “You reap what you sow” has roots in early Christianity and can also be applied in…

This article is tagged with ATomiK Creative Solutions, marketing, Marketing Mix, propane retail operation, propane retail operations, tom jaenicke and posted in Current Issue

3 propane price-protection strategies

August 26, 2014 By Tom Jaenicke and LP Gas

Weigh your options to shield customers from runaway propane prices A confluence of events last winter put pressure…

This article is tagged with ATomiK Creative Solutions, marketing, Marketing Mix, tom jaenicke and posted in Current Issue

Natural gas pipelines advance into propane territory; LPG leaders take notice

August 26, 2014 By James Guyette and LP Gas

Something smells rotten to numerous propane providers, and it’s not just the mercaptan odor that signals the…

This article is tagged with ATomiK Creative Solutions, Baron Glassgow, David Lowe, Michigan, Michigan Propane Gas Association (MPGA), Missouri, Missouri Propane Gas Association (MPGA), National Propane Gas Association (NPGA), Pacific Propane Gas Association, Pro Image Communications, residential, state association, Steve Ahrens, tom jaenicke and posted in Current Issue, Featured

Utilities want your residential customers at someone else’s expense

July 1, 2014 By Tom Jaenicke and LP Gas

I recently did an impact study for a client who wanted to know what would happen to the…

This article is tagged with American Gas Association (AGA), marketing, Marketing Mix, National Propane Gas Association (NPGA), natural gas, tom jaenicke and posted in Current Issue

Successfully selling equipment, appliances and burner tips is a team effort

April 22, 2014 By Tom Jaenicke and LP Gas

Fielding the best players will make your propane team a winner In this age of smartphones, online shopping…

This article is tagged with marketing, Marketing Mix, propane retail operations, sales, tom jaenicke and posted in Current Issue

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