Digital platforms on the rise in unprecedented times
May 14, 2020 By Sarah Peecher
As online traffic increases thanks to social distancing practices, what responsibilities should propane marketers keep in mind?
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Make your digital ad campaign a success
February 13, 2020 By Allison Kral
There’s no denying that we’ve seen a rise in digital ad campaigns during the past few years, and it’s no surprise as to why: They’re flexible, measurable and customizable.
Read More Social media under fire
December 5, 2019 By Allison Kral
Allison Barwacz presents what retailers can learn from the recent controversy regarding political advertising on social media platforms.
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Cost-effective approaches to workforce recruiting
October 29, 2019 By LP Gas
Six ways propane marketers can attract the best employees while staying on a budget.
Read More Humanizing your business with Facebook
September 12, 2019 By Allison Kral
It’s important for propane businesses to maintain Facebook pages to connect with industry members, organizations, and current and potential customers.
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Was your data compromised in the latest Facebook data breach?
November 26, 2018 By Joelle Harms
What you need to know about Facebook’s latest and largest data breach.
Read More How propane retailers can use social media to their advantage
June 21, 2018 By Allison Kral
Social media can give your company a voice and an advantage. Find out how.
Read More How to protect your data on Facebook
March 29, 2018 By Allison Kral
The Facebook leak has millions of social media users asking: How can we protect our data? Find out now.
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Using social media to manage your reputation during extreme weather crises
March 15, 2018 By Olivia Mastromonaco
Thanks to the power of social media, a company’s brand is in the hands of its consumers now more than ever before.
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Retailer connects with customers through digital technology
December 11, 2017 By Joe McCarthy
Florida company AA Bottled Gas Co. finds a digital reach to the community.
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