Warm Thoughts Communications

March 1, 2019 By LP Gas Sponsor

For more than 25 years, Warm Thoughts has brought cutting-edge strategies and performance-based marketing and sales solutions to […]

This article is tagged with energy marketing, marketing, national propane gas association, Propane Expo, Southeastern Convention, Southeastern Convention & International Propane Expo, Southeastern Showcase, Warm Thoughts, Warm Thoughts Communications and posted in Southeastern Showcase

With hydronic heating, tankless water heater installations will also serve as a backup space-heating source in homes. Photo courtesy of the Propane Education & Research Council

Tankless water heating: a market propane should own

February 26, 2019 By Tom Jaenicke

Tom Jaenicke explores why the propane industry should have a controlling stake in the tankless water heater market over other fuels.

This article is tagged with Tankless water heating, tom jaenicke, Warm Thoughts Communications, water heating and posted in Current Issue, Featured

Growth is achieved organically by adding new propane users or through the addition of burner tips in and around the home. Photo: iStock.com/Model-la

Organic growth vs. organic theft in retail propane

January 2, 2019 By Tom Jaenicke

Stealing customers is common in a shrinking propane market, but retailers can achieve organic growth through adding burner tips to existing customers.

This article is tagged with organic growth, retail propane, tom jaenicke, Warm Thoughts Communications and posted in Current Issue, Featured

Financial statements. Photo: iStock.com/artisteer

Track marketing ratios to fine-tune your budget

October 19, 2018 By Tom Jaenicke

Warm Thoughts Communications’ Tom Jaenicke explains why now is a good time to start working on next year’s marketing budget.

This article is tagged with marekting, marketing budget, marketing ratios, propane marketing, tom jaenicke, Warm Thoughts Communications and posted in Current Issue, Featured, Uncategorized

Understanding the propane versus natural gas conversation

August 21, 2018 By Tom Jaenicke

When the propane industry doesn’t address its old image, natural gas benefits.

This article is tagged with marketing mix, national propane gas association, propane education & research council, tom jaenicke, Warm Thoughts Communications and posted in Current Issue, Featured

Warm Thoughts Communications adds sales manager

June 27, 2018 By Joe McCarthy

Gary Corbett will serve as regional sales manager and company brand ambassador across New England.

This article is tagged with Gary Corbett, people news, regional sales, Warm Thoughts Communications and posted in News

Creating a marketing brand for your image

June 1, 2018 By Tom Jaenicke

Tom Jaenicke, the vice president of propane marketing services for Warm Thoughts Communications, explains the importance of a strong brand and company image.