Instead of the coarsely drawn adult cartoon of a bespectacled, beleaguered, paunchy Texan propane retailer, this face of the propane industry has the strength of Mr. Clean and apple-pie appeal.
Read More The media is full of images touting every kind of product. Beer cans sprout from billboards. Sporty new cars sparkle on television ads. White teeth gleam off magazine pages.
Read More With rising oil and materials costs, weak winters and unsure economic times, propane retailers are always looking for additional sources of income.
Read More For a variety of companies in myriad industries, a showroom is a great way to show off the latest and greatest products to new and existing customers.
Read More When Jim Ferrell returned from semi-retirement to run the Fortune 1000 company that bears his name in 2001, the 61-year-old industry icon already had decided that drastic change was critical in the face of stiffening competition and spiraling prices.
Read More Propane marketers may soon have a way to evaluate competing brandsof equipment beyond the promotional material distributed by productmanufacturers and vendors.
Read More Since 2001, Americans have been introduced to the exceptional energy from smiling babies, contented babysitters, stinky skunks, busy moms and the popular Energy Guys featured in advertisements on television, radio and print.
Read More According to general statistics, women tend to make a large percentage of household decisions in comparison to men.
Read More As much as any of the previous four Habits of Highly Effective Propane Companies, habit number five is an individual skill that requires patience and experience to master.
Read More The propane industry already has made substantial inroads as the choice of builders and buyers of manufactured housing, but the potential exists for even greater penetration into a market that is getting stronger on a daily basis.
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