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TAG: the digital space

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Why propane customers need an app

February 17, 2023 By

Consider building a mobile app to stay connected with your propane customers. Emily Willis of Blossman Gas explains how the company implemented an app.

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Start a YouTube channel for your company in 2023. (Photo: Maxxa_Satori/iStock / Getty Images Plus/Getty Images)

Build propane’s presence on YouTube

February 2, 2023 By

As you put together marketing plans for 2023, make sure to include video. Start a YouTube channel for your propane company this year.

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Find top propane talent online

January 19, 2023 By

Learn how to use digital recruiting strategies to hire and retain new employees for your propane business.

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Become a propane brand ambassador on LinkedIn

December 1, 2022 By

Follow these four steps to create a LinkedIn presence that will help you build strong relationships in the propane industry.

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Practical media training for propane

November 10, 2022 By

Have the confidence to tackle challenging questions and benefit from prepared messages with these tips from Christina Mozaffari, a former NBC News producer.

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5 steps to a website that works for you

September 22, 2022 By

Here are five steps to build a website that serves as a homebase for your propane company’s brand reputation and a resource for customers.

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Communicate effectively with email

August 25, 2022 By

Communicating with customers though email isn’t going away. Find out how to convert more propane customers with the right email messaging.

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Document your business with video

August 2, 2022 By

Propane retailers should consider using video to engage customers, boost brand recognition and educate on the benefits of propane.

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Meet propane customers on Google

June 23, 2022 By

Having an optimized website and strong SEO will boost the online presence of propane retailers and help them market to customers using Google.

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Photo by LP Gas staff

Uncover digital marketing strategies

May 27, 2022 By

PERC’s 2022 Energy for Everyone Marketing Conference educated propane industry members on digital marketing tactics to improve marketing strategies.

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