
In the Know: Managing customer information
March 31, 2022 By Tammy Day
Tammy Day, marketing and communications director at Propane Resources, addresses best practices for managing customer lists.
Read MoreTammy Day, marketing and communications director at Propane Resources, addresses best practices for managing customer lists.
Read MoreAdvertising the reality that propane offers – cost savings, dependability and clean energy – is in a retailer’s best interest.
Read MoreWhen shoveling snow, as a customer or employee, it is important to take the necessary steps to stay safe and warm this winter.
Read MoreRandy Doyle poses five questions all propane marketers should ask themselves when evaluating how the public views their operations.
Read MoreThe Propane Education & Research Council’s Residential Opportunity Insights reports divide consumers into nine demographic categories.
Read MoreBlossman Gas acquired Virginia-based Dixie Gas, Blossman reports. The company currently serves more than 150,000 customers in 12…
Read MoreDo you know your customers? Sounds like an elementary question, but do you really know your customers? As…
Read MoreYep, things are a mess. Looking back, retailing sure was easy before overwhelming regulation and sky-high insurance took the fun out of the business. Sure, you worried about what weather Mother Nature would be throwing at you any given year. Sure, you spent a sleepless night or two, wondering whether you’d made the right decision about adding a bobtail despite a new retailer invading your territory. But global economic crisis? Where did this come from? Yep, things are a mess.
Read MoreWith the price of oil topping $100 per barrel amid a sputtering overall economy, propane marketers and customers alike spent much of the 2007-08 winter heating season struggling to cover their costs. And while some regions saw record-setting snowfalls, bitterly cold temperatures, crippling ice storms and widespread power outages, other parts of the country experienced way too much warmth to pump appropriate amounts of propane.
Read MoreThe rising cost of propane, coupled with limited federal home-heating assistance for low-income families, is not only putting the squeeze on customers but retailers as well.
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